Gary Nelson Real Estate
https://www.garynelsonrealestate.com/blog/my-top-5-str-investment-picks-in-branson-10-24-25

Projected ROI: ~5.7%
This five-bedroom half-duplex inside gated Stonebridge Village hits a sweet spot most investors overlook. Branson condos often cap at four bedrooms before jumping to seven-plus-bedroom lodges, so five bedrooms is prime territory for group rentals.

✅ Two-car garage and walk-in entry (huge guest appeal)
✅ Turnkey condition with quality furnishings and finishes
✅ Close to Silver Dollar City and inside a strong COA with excellent amenities

Even conservatively estimating $60K in annual revenue and a 50% expense ratio, this property lands near break-even today with solid upside as Stonebridge and Silver Dollar City continue expanding. Long-term, I expect performance to reach $70-75K annually.

(+$50K in improvements) | Projected ROI: ~6.5%
This one’s a unicorn: a lakefront fourplex generating over $100K per year with room to grow. Each unit is a 2-bed/2-bath suite, fully furnished, and the property includes a hot tub and panoramic Table Rock Lake views.
✅ Four separate STR units under one roof
✅ Established income history (~$108K last year)
✅ Excellent guest appeal and management flexibility

Even after improvements, returns pencil around 6–7%. The lake view, location, and scalability make this one worth serious attention.

Projected ROI: ~6.5%
Hidden in plain sight, this mixed-use property is listed under commercial hospitality instead of residential, meaning many STR buyers never even see it. It includes three rentable units plus a private dock and slip, which adds major value.
✅ Three rentable spaces (main home + two studios)
✅ Lakefront with private dock/slip
✅ RV hookup and expansion potential

With projected gross income near $100K and an NOI around $50K, this one competes head-to-head with larger STRs once optimized, and future appreciation could push values toward $1 million as income scales.

Projected ROI: ~8%
Inside sought-after Pointe Royale, this 3-bed, 2-bath condo is a rare find: a walk-in unit with an attached two-car garage. That combo almost never exists here.
✅ Walk-in entry (no stairs)
✅ Attached garage for owner storage
✅ Great location close to golf, pools, and the Branson Strip

With $50–60K in annual gross potential and low updates required, this property can deliver an ~8% return while giving guests everything they want in Branson’s most booked community.

Projected ROI: ~9%
Three-bedroom walk-in unit near the 76 Strip producing $45K per year with room to improve.
✅ Prime walk-in access
✅ Granite counters, stainless appliances, LED lighting
✅ Opportunity to upgrade furnishings for higher nightly rates

A modest $15K furniture and flooring update could push returns beyond 9%. With easy access to entertainment, golf, and dining, this unit is one of the strongest entry-level STRs available today.